Job Details: Area Sales Manager
Company
Supplier Of Bespoke Engineering Equipment
Location
West Midlands
Salary
£40,000 - £40,000 (OTE £65,000)
Job Ref.
25156
Job Type
Permanent
Date posted
12/02/2026
Benefits
Bonus £15K-£25K Car Allow £5,400 Pension 33 days holidays
Contact
Are you a technically qualified Sales Engineer or Area Sales Manager with experience selling capital equipment?
We are recruiting for a globally established engineering manufacturer supplying high-value automated heavy engineering systems across Europe. This is a consultative, project-led sales role managing complex equipment solutions typically valued up to and exceeding £3M.
Engineering Sales Manager
£40,000 Basic + £15K–£25K Bonus + £5K Car Allowance+ 33 Days Holiday + Pension
West Midlands
Ref: 25156
Engineering Sales Manager - The Role:
As Engineering Sales Manager, you will be responsible for managing and developing a defined territory across the UK and Europe. You will work closely with a range of clients and internal engineering teams, identifying opportunities, understanding technical requirements, and delivering tailored equipment solutions.
- Generating new business and developing existing accounts
- Visiting customers to understand technical requirements
- Preparing detailed quotations and proposals
- Managing negotiations and closing capital equipment sales
- Acting as the main technical and commercial contact for customers
- Working collaboratively with internal engineering teams
- Monitoring orders through to delivery
- Maintaining strong after-sales relationships
Engineering Sales Manager - The Person:
- Formal Mechanical or Electrical Engineering qualification
- Proven experience in capital equipment sales
- Strong project management capability
- Experience managing a territory
- Consultative selling approach
- Ability to read engineering drawings
- Strong negotiation and communication skills
- Comfortable managing long sales cycles
Engineering Sales Manager - Why Apply:
- Market-leading engineering manufacturer
- High-value, technically interesting products
- Strong earning potential with realistic bonus structure
- Established European presence
- Long-term career opportunity within a global group
If you are a technically credible Sales Engineer or Area Sales Manager looking for your next step in capital equipment sales, apply today.
Located in West Midlands, this role would be commutable from Bromsgrove, Worcester, Redditch, Kidderminster and surrounding areas.
For further information call John Anderson on: 01902212000 or 07715639123. Email: john.anderson@automationexperts.co.uk